What is SEO analysis?
SEO audit describes the process of examining a website in detail to find out how it can be improved further for search engines.
A good audit helps your team to understand what needs to be done so that your website gets more visibility on the internet than your competitors. In other words, more visitors (traffic) and thus more leads and more customers.
Why SEO audit?
Anyone who wants to earn money with their website or online shop inevitably thinks about investing in SEO. The SEO audit tells you how to make this investment for the best result individually for you, without throwing the money into a black hole.
Insight into competition.
We find out how your competition is linked, what they offer and how they offer something. You benefit from this new perspective in strategy development.
Basis for optimising success.
The deep insight into your website shows why you are not showing up on Google. Once you know this, your company can optimise your website for success.
You surely know that with SEO, visibility improves and traffic increases. But do you know where to start?
The SEO audit takes the decision out of your hands as to where you need to start in order to use search engine optimisation to your advantage.
Our procedure when we carry out an SEO audit.Every SEO analysis agency works a little differently. We have noticed that these five areas find the highest optimisation opportunities for any business.
Backlink analysis. Who links to you.
Backlinks are links from other websites to yours. They are important for Google - very important. Not every link is equally good and you always have too few of the good ones.
The backlink analysis looks at your backlink profile and evaluates it based on our experience criteria.
Keyword analysis. How your customers search.
Keywords are the words someone types into search engines to search for something. Google decides whether your website matches these keywords. Because Google has over 90% market share, we only focus on Google keywords.
Keyword analysis reveals which search terms people type in when they want to spend money on your offer and whether your website is optimised for these search terms.
Onpage analysis. Technical analysis.
We pay special attention to the technical basis. We analyse loading times, meta tags, URLs, texts, media content and everything that is not visible to the naked eye.
Onpage analysis reveals where the inconspicuous and invisible hurdles are hidden.
Ranking analysis. Hier steht Ihre Seite.
Das Ranking ist die Position auf einer Suchmaschine. Wenn Sie Ihren Namen in Google eingeben, ist das Ranking die Position, an welcher Ihr Name auftaucht. Für jede Person kann dieses Ranking aber anders sein, weshalb eine einfache Google-Suche nicht reicht.
Mit der Ranking Analyse schauen wir, wo Sie mit welchem Keyword jetzt stehen.
Competition analysis. What your competitors do.
If it's not you in first place, it's your competition. To make sure it doesn't stay that way, you have to find out what your competitors do better.
Die Konkurrenzanalyse zeigt, was die Konkurrenz besser macht.
SEO audit costs if you are looking for an expert.
The prices depend on the size of the website, because the number of pages determines the cost. Experience shows that most websites are within this range. However, an individual offer will always be made.
- Small websites / shops
- Local businesses
- One language
- Medium websites / shops
- National companies
- From two languages
- Large websites / shops
- International companies
- Multiple languages
Of course. There are various resources online that explain to you how to do an SEO audit and what to look out for. But it takes a lot of time to be able to apply this know-how efficiently. You have to ask yourself whether this time should not rather be put into something else.
It takes a lot of knowledge to do an SEO audit and even then it takes a long time because many measurement points need to be collected and understood. All of this also needs to be put into a form at the end that is easiest for you to understand.
You will receive a document with everything that was found including evaluation, recommendation and advice from us.
This depends on the size of the website. A website with 10 pages is analysed faster than a website with 10,000 pages.
Yes, we would be happy to do it for you. If you don't have a team for the implementation, we can help you with various offers. We have been doing this since 2013.