Official data from Google Pagespeed Insights.
If you have a value of 90 and more, that's already great. But look especially at "Largest Contentful Paint (LCP)", "First Input Delay (FID)" and "Cumulative Layout Shift (CLS)".
Image from web.dev
The LCP measures how fast the largest element in the website visitor's field of view is loaded. The value must not be higher than 2.5s.
Image from web.dev
The FID measures how interactivity is received by website visitors. You only have this value if there is enough data for a field data application. You will not find it in the lab data. The value must not be higher than 100ms.
Image from web.dev
The CLS measures how stable your website loads and whether elements shift as soon as other elements are loaded later in the website visitor's field of view. The value must not be higher than 0.1.
The better your website is valued by search engines, the higher is the chance to rank high.
A fast and user optimized website increases the chance of a conversion.
An optimised website makes you a stronger competitor online.
Lab data are measured values that do not correspond to reality. So Google doesn't have enough data and therefore simulates the hits on your website. Recommendation: As long as you don't have field data, you should optimise for lab data.
Bad cellphone connection slows down loading times.
WiFi can be volatile and influence loading times.
A slow device can slow down loading times.
Make your visitors and search engines happy with a fast loading website.
We make your website faster and check other possible hurdles with a short SEO check.
Do you want a website that also helps your business generate more leads and sell?